ON JANUARY 1, 1965,
a dream that had been running
around in the head of J.
Freeland Chryst finally
became a reality. At age
38, Chryst had already
worked several years for one of the
nation's top companies, and was positioned
to move swiftly up the executive ladder.
But his vision told him he shouldn't
be working for large companies, but
with them. With little collateral,
but a trunk load of promotional pitches,
Chryst hit the road in
search of the country's top executives
- convinced he was the man with their
next big marketing idea.
Chryst did not let himself, or his
clients, down. By the end of the decade,
he had established relationships with
Campbell's Soup, Goodyear Tire, Ford,
Johnson & Johnson
and Scott Paper. |